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Open now Exhibition

Lee Popup - 101 Line 100th Anniversary

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Dates
2026-10-01 ~ 2026-10-07
Location
EN 37 Yeonmujang-gil, Seongdong-gu, Seoul (Seongsu-dong 2-ga), B1F–2F KR 서울 성동구 연무장길 37 (성수동2가) B1F~2F
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About this pop-up

This popup celebrates the 100th anniversary of Lee’s 101 line and invites visitors to experience the brand’s denim heritage. Guests can join hands-on events such as a denim DIY keyring workshop, a guaranteed lucky draw, and a 10.1-second stopwatch challenge. Special discounts, purchase gifts, and archive stamping service for denim pants buyers are also available.

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